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Open Forum sheds light on ways to promote Malayalam cinema

Thiruvananthapuram: Renowned filmmaker Adoor Gopalakrishnan said that the International Film Festival of Kerala (IFFK) should focus in promoting quality Malayalam cinema through the festival at the Open Forumon ‘20 years of IFFK’, held at Tagore theatre Tuesday.

International programmers and curators Alessandra Speciale, June Givanni and Rosa Carillo suggested measures for promoting Malayalam cinema in international film festival.

According to Alessandra, the Chalachitra Academy and film societies of Kerala should send a package of Malayalam movies to international film festivals. “My country, Italy, is heading for the 26th edition of film festival. We have watched few Malayalam productions and we would happily accept your movies in packages for screening in our festival,” she said. “You can also try for foreign co-productions which would help in networking and promoting the movies.”

June from Guyana said that the Indian diaspora could be tapped for popularising Malayalam cinema internationally. “Indians in general and Keralites in particular are based in every corner of the world. Even Africa has a large Kerala-origin community. The academy should conduct film festivals in these regions. Even a story on their perspective will also gain accolades internationally,” said June, who has been the curator for African and Latin American films at IFFK.

Also present at the programme were Kerala Chalachitra Academy chairman T Rajeevnath, and film personalities K R Mohanan and Beena Paul. Noted journalist M G Radhakrishnan moderated the session.

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